It came to my attention the previous logo was too close to that of another Canadian brand and I had to make the tough decision to rebrand again. Although the logo is new, Awn Kitchen still stands for all the same things. This new look will be integrated into everything I do, and of course, the exciting new space that’s coming in the spring! Thank you Lauren at Arlow Lacey Design for the new logo. Lauren is an integral part of my team and has done so much for Awn Kitchen, especially this year! I have a collection of wooden spoons that are the topic of many kitchen conversations, and as Darina Allen says, it’s one of the only tools you need in the kitchen. The spoon intertwined with the wheat, which is where the name ‘Awn Kitchen’ comes from is a symbol of Alberta to me, representing my connection to the farmers and community here in the province. The new logo captures my love for bread and the story of how simple things have led me to having this business I’m so grateful for.
Ending 2020 With a “Re-rebrand”
